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LEWIS AND CLARK BICENTENNIAL COMMISSION
I. Call to Order
June 17, 2004
Chairman Hal Stearns called the meeting to order at 8:10 a.m. and welcomed everyone to Livingston, a historic area along the Lewis & Clark Trail. He noted that in 2005-2006 the focus would be on Montana with two signature events, and 18 Corps of Discovery II stops in Montana communities, and said those planned events spurred the Commission’s upcoming L&C Performing Arts Showcase.
Chairman Stearns called for introductions. Commissioners included: Hal Stearns, chair, Doug Monger, Betsy Baumgart, Marcy Hamburg, Darrell Kipp, Jack Lepley, Wyman McDonald, Darrell Martin, Arnie Olsen, Tootie Rasmussen, Homer Staves, and Betty Stone. Staff included Clint Blackwood and Rita Cortright. Darrell Martin was recognized as the new president of the Ft. Belknap Tribal Council.
Guests: Lt. Carla Lott, Ltc. Jon Jackson, Ron Clark, Wendy Rainey, Terri Purcell, Sheila Simanton, Sheila Askins, Ron Nusbaum, Dave Walter, Judy Temple, Russ Temple, Becky Douglass, Steve Kubick, Dick Alberts, Lois Roby, Julie Kleine, Mike Sweeney, Joni Stewart, Ray Heagney, Rose Oleson, Scott Sproull, Aaron Strange, Judy Siring, Dyani Bingham, Robert Grosvenor, Jason Belcourt, Virgil Chief Stick, Dick Bass and Jeff LaRock.
Mr. Blackwood was called on to review the day’s schedule. He noted the Commission meeting’s aggressive agenda, but felt much of it could be covered quickly. The Commission would meet from 8:00 – 11:00 a.m., followed by a 2-hour working lunch with RBCs and Tribal reps. The Commission meeting would resume at 1:00 p.m. and conclude by 3:00 p.m. followed by the opening reception of the L&C Performing Arts Showcase at 3:30 p.m. at the Livingston Christian Center. A buffet style lunch would be served in the meeting room, and non-Commission members were asked to contribute $6 for their lunch. Mr. Blackwood introduced and thanked Myron Kovash, owner of Clark’s Crossing and the Travelodge for the arrangements and assistance in holding the Commission’s meeting at his facility.
III. Approval of February 10, 2004 Meeting Minutes
Mr. Stearns called for additions or corrections to the February 10, 2004, meeting minutes. Mr. McDonald asked for a correction on page 7, paragraph 2, replacing the wording “Governor’s Office and the Office of Indian Affairs” with “the Tribes and the State.” Mr. Staves moved approval with the correction. Mr. Olsen seconded and the motion carried. Mr. McDonald stated that the problem between the State and the Tribes was not new, as this was a sovernity issue and the Tribes would rather deal directly with the Federal Government and not the State, if possible.
IV. Director’s Report
Mr. Blackwood was called on to deliver the Director’s Report. He referenced the handouts, “Tasks Completed in FY’04,” and the “Tasks to Complete in FY’05,” and called on Commissioners for questions or omissions. Under the topic of “Planning” he noted the continued work with the National Guard and Dept. of Emergency Services on a Public Safety strategy for Montana and noted that plans for Corps II were progressing well. Under “Education and Research” he referenced the partnership with Project WET for the printing and distribution of the 2004 edition of the “Lewis & Clark Educator’s Resource Guide.” The guide was mailed to 600 public and state libraries in Montana with funding assistance for printing from the Qwest Foundation. Mr. Blackwood complimented the Office of Public Instruction on their new Lewis & Clark website. Under the “Other” category, he noted the Commission’s partnership with Idaho in the dedication of a plaque at the Lolo Visitor Center honoring the late Stephen Ambrose. He noted the transfer of ownership of Tower Rock from the Montana Dept. of Transportation to Montana Fish, Wildlife & Parks, creating the newest state park in Montana. Mr. Blackwood reviewed the Lewis & Clark items sent to Illinois to be placed in a time capsule to be opened in 2054, and thanked Dave Walter for his assistance in selecting and sending the items.
Under “Tasks to Complete for FY’05,” Mr. Blackwood reviewed the main goals which were: enhance the in-state awareness through on-going publicity; provide support for specific L&C legislation; continue to solicit Congressional funding; support the evolving statewide Bicentennial Public Safety Strategy; continue work with Montana Indian tribes, regional commissions and agencies; enhance planning partnerships with Montana’s two signature events and two significant events; and coordinate with 18 Montana host communities for Corps II and the National Park Service. He added one additional item; support for the Montana Historical Society and the Senate Advisory Committee for the Senate Legacy Art project. Marcy Hamburg noted that the state’s web page no longer provided a link to the Commission’s web page and staff agreed to look into it. Darrell Martin offered to accompany Mr. Blackwood on his trips to visit Tribal Governments and asked Mr. Blackwood to provide him with travel plans. Mr. Martin said the Montana/Wyoming Tribal Leaders’ meeting was scheduled next week in Billings and offered to call and get Mr. Blackwood on the agenda and travel with him to the meeting. Mr. Stearns asked for additional comments and commended Mr. Blackwood and Ms. Cortright for their role in accomplishing so many tasks. Mr. Monger made a motion to endorse the “Tasks to Complete in FY’05” as presented, with the addition of the Senate Art Legacy Project. Mr. Marten seconded and the motion carried.
Mr. Blackwood displayed a sample Coca-Cola can that contained the logo from the Bicentennial license plate, the website, “visitmt.com” and the slogan, “Enjoy Montana – Join the Journey 2004-2006,” and explained that he was approached by a Coke distributor in the Helena/Bozeman area regarding the L&C promotion. Once in the system, the L&C promotion went back through the Coke distributor network in Montana and resulted in the new cans becoming available statewide this spring. Mr. Blackwood said he was working toward a fundraiser where ‘point of display’ purchases would result in a portion of proceeds coming to the Commission. He also reported on a meeting with the Pepsi distributor from Bozeman who works with soft drink glasses. This meeting resulted in plans to create a Montana Bicentennial presence on soft drink glasses in the spring of 2005. Mr. Blackwood explained that the Legacy Campaign attempted to obtain sponsorship dollars from Coke and Pepsi, but found that it was not marketable; therefore, this approach was taken for publicity purposes and to raise awareness. Mr. Staves added that Coke and Pepsi only paid for sponsorships if a group had a very well known trademark logo they could use, and because this was not the case, this idea was abandoned early on.
Mr. Blackwood addressed the in-state $10,000 publicity campaign and the PSA placed with the Montana Broadcasters’ Association. He said $3,000 was paid to Wendt Advertising for the creation of the spots; $1,000 was spent on dubs that were supplied to stations for airing; and $6,000 covered the media buy which resulted in $59,000 in air time. Mr. Blackwood explained that the purchase covered a certain amount of air time value with the guarantee that at least three times that purchase value would actually air. The PSA was played for the audience and Mr. Blackwood asked for a show of hands of those who had seen the spot. It did not appear that the PSA had been seen by very many in the audience. Ms. Baumgart asked for a report on when the PSA aired, and he responded that the report indicated the number of times the spot aired in a given market and the value of the spots, but did not know if the actual times would be provided. He expressed disappointment with the exposure and said the campaign would not be repeated next year. Mr. Blackwood referenced the national PSA and some people had viewed it and had heard the PSA on the radio. Ms. Rasmussen said that many people in Montana have satellite dishes and do not receive local Montana channels. Mr. Blackwood said the PSA was designed to allow for a local tag at the end of the spot, and copies of the PSA were sent to RBCs and Tribes for local promotion.
The Governor’s Tourism Conference was held in Billings, March 6-7, and Mr. Blackwood said there was a strong Lewis & Clark focus thanks to Peggy Bourne, Melody Dobson, Dyani Bingham and Gerard Baker. He said a great plenary session was held on Tuesday morning where the Corps II video was played and speakers addressed L&C plans for Montana. The session ended with Rob Quist and Jack Gladstone performing, “Pass it On.”
Mr. Blackwood said he and Mr. Stearns joined the Montana National Guard on a 3-day flying tour of the Missouri River Corridor with Ltc. Jon Jackson, Gen. Pendergast, and Doug Williams. The purpose of the flight was to look for response options for emergency situations along the Trail from Glasgow to Lolo Pass. He said the trip strengthened the need to continue working on emergency response plans. Mr. Stearns said he was most impressed by the turnout at the community of Loma, and stressed the need for a coordinated, well-planned emergency response plan due to the vastness of the area. Ltc. Jon Jackson added that this week the Montana Sheriffs and Peace Officers were meeting in Polson and a main area of focus would be Lewis and Clark planning. He said Gen. Pendergast announced plans to retire Sept. 12 and would be replaced by Gen. Randy Mosley, whose reappointment would be subject to Governor approval. Mr. Monger asked if Gen. Mosley was on the tour and Ltc. Jackson said he was not and has had very little involvement with Lewis and Clark. Mr. Stearns offered to contact Gen. Mosley. Mr. Blackwood noted the two National Guard representatives in the audience, as well as Terri Purcell who replaced Mike Oliver, and urged communities to contact Ltc. Jackson regarding Guard support for local communities and to local authorities during events. Artist Larry Zabel, combat photographer in Vietnam, was also on the flying tour and took many photos, and an official presentation to the Governor of his work was planned for July 21.
Mr. Blackwood covered the “First Day of Issue” events for the new Lewis and Clark stamps, held on May 14 at the Interpretive Center in Great Falls. Mr. Kubick said about 1,200 people attended the presentation, and 950 school children participated in activities at the Interpretive Center. Students were invited from Sacajawea Elementary and Lewis & Clark Elementary schools in Great Falls, and from the Nizipuhwahsin School in Browning. Montana was one of 11 states to host “First Day of Issue” ceremonies. The Interpretive Center in Great Falls hosted a day-long series of events showcasing three new Lewis & Clark stamps. Through a partnership with the United States Postal Service, the Lewis & Clark Interpretive Association, and literally hundreds of local fourth grade students, a 45-minute program was staged outside overlooking the Missouri River. Hundreds of stamps were purchased and cancelled, and two unique postal cachets were sold to commemorate the day. The program included comments from Great Falls mayor Randy Gray, Darrell Kipp from the Nizipuhwahsin School, representatives from Montana’s Congressional offices, Larry Epstein from the Lewis & Clark Trail Heritage Foundation, Lieutenant Governor Karl Ohs, and Robert Klein from the Billings office of the Postal Service. Four students from the Browning School offered an opening message in the Blackfeet language. Musician Rob Quist closed the ceremony by leading students in singing his song, “Pass it On.” Mr. Stearns said students were provided with a letter signed by Capt. Lewis which they addressed to themselves using a quill pen, and then sealed using wax and a seal made from the newly issued nickel. Ron Clark said he sent 22,000+ envelopes for cancellation to the Kansas City stamp fulfillment center for inclusion in a packet containing the L&C stamp booklet and an envelop from each of the 11 “First Day of Issue” state locations. Mr. Blackwood extended thanks to the Interpretive Center and Upper Missouri RBC for their role in a very successful event.
Mr. Blackwood said the Discovery Expedition of St. Charles was retracing the Trail on the river from St. Louis to Bismarck this summer and still planed to travel across as far as Great Falls in a fairly large contingency in the summer of 2005. He announced plans to meet with Larry McClain, logistics coordinator, and Scott Mandrell on July 22 to discuss their plans for Montana.
Mr. Blackwood said a couple of meetings have taken place in the last 45 days with Salish-Kootenai elders and representatives regarding an improved interpretive component near the Sula Store that will address the Ross’ Hole area as the Salish homeland and the Expedition’s meeting with the Salish. He was working with the MT Dept. of Transportation on the development of the pull-out site and said Mary Jane Charlo and Tony Incashola have indicated support for some type of commemorative event at this site in late August or early September 2005.
Mr. Blackwood said he has also had communication with the Blackfeet regarding a commemorative event in July 2006, and said he heard they would like to rename the fight site. Mr. Kipp said the intention was to name the site in the Blackfeet language, literally, “where they encountered soldier men.” He attended a recent meeting where many members of their Council were present, as well as representatives from the Federal agencies. Mr. Blackwood said the FY’05 budget would be presented and discussed later in the meeting and noted contingency funds could possibly be directed toward support of the Salish and Blackfeet commemorative events/monuments. Mr. Kipp referenced the excellent video produced by Curly Bear Wagner, funded in part by a grant from the state Commission. Mr. Stearns said he borrowed the Commission’s office copy and viewed it, and agreed it was very well done. Mr. Kipp said the Lewis & Clark encounter with the Blackfeet has opened up a great deal of discussion, as no one knows the real story. Ms. Rasmussen said there had been talk of and event on the anniversary date commemorating the fight site. Larry Epstein was involved and led a tour to the site on June 5. She noted the kiosk and interpretive signs on Hwy. 44, a project planned by the Golden Triangle Regional Bicentennial Commission. Mr. Kipp said a new sign had been placed in downtown Valier pointing travelers to the site. Mr. Blackwood said he was not opposed to entertaining projects from other tribes, but felt the two previously mentioned were at the top of the list. Mr. Kipp said the Today Show planned to film on July 13 in Browning regarding the fight site.
Mr. Blackwood said the MSU Challenge Course, funded by a grant from the state Commission, was an absolute ‘must see.’ They have a keelboat and interactive stations that relate to the Lewis & Clark Expedition, as well as an exhibit and speaker series. The Crazy Mountain Museum in Big Timber just held the grand opening of their native plant park, and will display original plant specimens in 2005 collected by the Expedition. Mr. Olsen said the Montana Historical Society opened an exhibit in June that contains four original plants collected by Lewis in Montana. The Society also plans a major L&C exhibit, “Neither Empty Nor Unknown,” focusing on Indian cultures present in Montana at the time of the Expedition. They are also working with artists who participate in the Rendezvous of Art, an event held annually in Helena, to exhibit their Lewis & Clark themed art work in January of 2005. This year Rendezvous will take place in Helena on Aug. 19-22.
Mr. Blackwood spoke about the Burlington Northern – Santa Fe tour train that traveled from Billings to Pompeys Pillar on June 15. The event was a fundraiser for the Montana Historical Society and the Clark on the Yellowstone Signature Event and 330 people participated. He also noted that groundbreaking had taken place for the new Interpretive Center planned at Pompeys Pillar.
Mr. Blackwood attended a meeting held by Undaunted Stewardship the week of June 14. They are working with the farm and ranch community through the Montana Stock Growers and MSU, with funding from the Dept. of Interior - BLM. Ranchers can participate in two ways: the stewardship portion of the program provides certification under their best practices for grazing; the preservation/conservation program provides monetary compensation for a select number of ranchers who do stewardship preservation work on the ground, including the installation of interpretive signs on their property that inform visitors regarding the value of agriculture and ranching, in addition to the L&C story. Participants include the Mission Ranch, Seiben Ranch, and properties at Beavers Head Rock. Mr. Blackwood said he would invite Tom Daubert to present at the October commission meeting. Mr. Staves said this was a demonstration project and was only funded in Montana at the present time. Ms. Rasmussen said she knew the property owners of Lewis & Clark Pass and requested contact information for Undaunted Stewardship to provide to them.
Ron Clark spoke about the 12-piece L&C-themed art collection painted by artist Frank Hagel currently on display at the Hockaday in Kalispell. He suggested contacting them to see how they were proceeding with their unique educational program. Mr. Hagel’s website is www.frankhagel.com.
As a wrap-up, Mr. Blackwood said that many projects funded by the Commission’s grants program were taking shape and he asked groups to send electronic images to the Commission office. Mr. Stearns also encouraged groups to submit events and activities for inclusion on Travel Montana’s website Calendar of Events. Mr. Clark cautioned that some areas of the state were not aware of the Commission’s existence.
V. Committee Reports
A. Conference Planning Committee
Betty Stone reported on plans for the L&C Performing Arts Showcase, planned to begin at 3:30 p.m. today. Twenty-two artists would each present for 12 minutes, and a resource directory would be provided to Showcase attendees. The directory will be available following the Showcase for a cost of $10 through the Commission office. Sponsorship support was provided by the Montana Committee for the Humanities, the Montana Arts Council, the NPS Challenge Cost Share Program, BLM, Montana FWP and the Sleeping Giant Brewing Co. Registrations totaled 60 as of June 15 and several were expected to register at the door. Mr. Blackwood encouraged RBC reps to spread the word regarding the availability of the directory. He expected to be interviewed by Sherry Devlin tomorrow and would promote the directory during his newspaper interview. Mr. Blackwood said planning the Showcase was interesting and challenging. Ms. Stone raised the topic of future conferences, and noted the excellent job done on past planning conferences. She recommended not planning for future conferences, as groups and communities would be busy holding their local events. Mr. Stearns suggested planning commission meetings in conjunction with significant and Signature Events in the next two years. Mr. Blackwood said meetings could be structured to allow for show and tell and open discussion. He noted that no funds were budgeted in 2005 for a conference, but could be included if the Commission desired.
The meeting recessed for a 10-minute break.
The meeting reconvened and Doug Monger requested delaying the Budget Review discussion until the remainder of committee reports had been given, especially those affecting the budget.
C. Grants Committee
Betsy Baumgart thanked members of the Grants Committee for their work and time commitment and called on Rita Cortright to deliver the status reports on Project Grants, O&P Grants, and Challenge Cost Share Grants. Ms. Cortright referred to the grant report summaries prepared by Amy Baird. She noted that Ms. Baird had been hired full-time by the Montana Historical Society as of May 7, 2004, and asked that future questions regarding the Grants Program be directed to herself at (406) 444-9857. She began with a review of the 2000 Project Grants, noting that only one grant remained open, #2000-002, Camp Fortunate Chapter which was extended until Dec. 31, 2004. Regarding the 2001 Projects, one grant report remained delinquent, #2001-002, Blackfeet Tribe. Ms. Cortright noted that Keith Heavy Runner was the new tribal contact and had offered assistance in fulfilling the reporting requirement. Regarding the 2002 Projects, five grants had been extended and one was in delinquent status, #2002-005, Crow Tribe. Ms. Cortright reported receiving a call in mid-May from Jodi Klind, CPA, who offered reporting assistance on this grant. Regarding the 2003 Projects, Ms. Cortright noted that all 6-month reports were in and final reports would be due Aug. 31, 2004 for the first five. Final reports for the second group of five would be due December 31, 2004. She reviewed the three grants that had received funding outside of the Commission’s budget: Twin Bridges, $5,128 from the US Forest Service, Rivers Across, $12,48 from the US Forest Service, and Ft. Peck College, $3,452 from the Assiniboine & Sioux Tribal Enterprise. Mr. Blackwood added that Twin Bridges planned a grand unveiling of their kiosk and statue within the next month. Regarding 2004 Projects, Ms. Cortright reported that checks were issued following the Feb. 2004 Commission meeting, and 6-months would be due in October. Next, the Organization and Planning Grants were reviewed. One grant from 2001 remained delinquent, #2001-003, Northern Cheyenne. Regarding 2002, the report for #2002-002, Crow Tribe, would hopefully also be addressed by Jodi Klind, CPA. Regarding 2003 O&P Grants, two grants were in default status, #2003-017, Fort Belknap, and #2003-019, Little Shell Tribe. Regarding the 2004 O&P Grants, checks totaling $32,398.66 were approved and issued following the Feb. 2004 Commission meeting, and final reports would be due Dec. 31, 3004. She called for questions on the Project and O&P Grant reports. Mr. Blackwood said he wished to continue working with Darrell Kipp, Darrell Martin and Wyman McDonald to resolve the delinquent reports with Tribal governments. He explained that funds would be granted again in FY’05 and desired to see the situation resolved prior to making the granting determinations.
The FY’03 Challenge Cost Share Project report was delivered next. Ms. Cortright referred to the summary handout and noted that ten projects were completed and five grants totaling $91,500 had yet to request their pass-through funds. She expected that all of the funds would pass through the Commission’s budget by the end of calendar 2004. Regarding the Gateway Corridor Signs project, Ms. Cortright reported that signs had been installed at Teton, Dearborn, Culbertson and Flowing Wells rest areas. Hathaway and Divide rest area signs should have also been installed by this time, and Sweet Grass, Dena Mora, and Sula were waiting for signs. She referred to the supply of gateway sign posters on the table and welcomed people to take and distribute them into communities. Mr. Blackwood added that posters would be installed in existing sign panels where installation of signs was not planned.
The FY’04 Challenge Cost Share Project report was given next. In calendar 2004, Montana had 30 projects funded for a total of $941,500, with 12 grants totaling $98,750 passing through the state Commission’s budget. Ms. Cortright offered to share the list of Montana projects funded in 2004. She noted the Administrative Pass Through Grant to the Commission in the amount of $2,750 to help cover most of the cost of administering the grants. Mr. Blackwood added that $5 million was budgeted to the National Park Service for FY’05 Challenge Cost Share.
Darrell Kipp delivered the Tribal Relations Subcommittee report, stating that he went back several times to the Blackfeet Tribal Government and noted that Keith Heavy Runner had stepped into the process. He said this was a process of awareness, of trying to make the financial and administrative offices aware of the importance of submitting grant reports. He said the Tribes have compliance officers on staff, but in particular the Blackfeet grant had disappeared into the abyss. He reported on attending two meetings where staff was called in and asked to satisfy the requirement, and thought the situation would be resolved soon. He suggested determining if the Tribes actually wanted to receive the grants in the future. Mr. Blackwood responded that funds were not issued unless specifically applied for by the Tribes. Darrell Martin addressed the reconstruction of the BIA, and stated that some tribes had experienced funding cuts of 25-30 percent. He said the Ft. Belknap tourism department was closed due to lack of funding. The tourism department has since been taken over by the college and a cultural center was under construction with federal funding. He felt that tribes were not active in Lewis & Clark due to the lack of funding. Wyman McDonald said from an administrative and compliance point of view, he suggested contact on the state level through the Governor’s Office of Indian Affairs. He noted that a replacement had not been named to the Coordinator position and said it appeared there was no coordination between the Tribes and the State. Mr. McDonald requested that Mr. Blackwood and Mr. Stearns contact the Governor’s Office to inquire regarding plans for filling the coordinator’s position. He also suggested contacting the gubernatorial candidates and Mr. Stearns agreed to contact both candidates.
Ms. Baumgart reported on the Grants Committee’s work following the Febr. 2004, Commission meeting. The committee had been charged to do outreach to Commissioners, RBCs, and Tribal L&C representatives to gather input and help prioritize how the grant funds should be allocated in the future. Input was collected and a meeting/conference call was held May 11, 2004, to review results of the survey. Ms. Baumgart listed the funding recommendations in priority order: Signature Events, significant events, Corps II host communities, reduced funding to other projects, and reduced or eliminated O&P grants. She referred to the handout copy of the Grants Committee minutes from May 11, 2004. Retention of the 1:2 match requirement was recommended and the funding allocation was based on approximately $150,000; $50,000 from Travel Montana and $100,000 from the Commission’s budget. She reviewed the funding allocations for 2005 and said the Committee made no recommendation for 2006; however, she expected allocation would be based on this same priority order. Mr. Blackwood added that Explore! might still need some funding in 2006 as their event spanned both years. He explained that funding for Corps II host communities was based on the number of presentation days in fiscal year 2005 and those funds were restricted to speaker honoraria and per diem. Ms. Baumgart read the Grants Committee recommendation: “Based on the availability of $100,000 from the Commission’s budget and $50,000 from Dept. of Commerce – Travel Montana, a total of $150,000 in grant funds would be allocated as follows for the 2005 Grants Program: $80,000 to Explore! the Big Sky signature event; $20,000 to Clark on the Yellowstone signature event; $10,000 to Lewis & Clark at the Confluence significant event; $18,500 divided among 18 Corps II host communities ($500/presentation day); and up to $22,000 to O&P recipients ($1,000/RBC or Tribe).” Mr. Blackwood also suggested discussion on how to spend additional available funds. Mr. Olsen asked about restrictions on expenditures by the signature and significant events. Mr. Blackwood said expenditures would be guided by a Letter of Agreement and attached proposed budget, and a final report would be required. Mr. Martin inquired about funding for MTTA in FY’05 and Mr. Blackwood said the committee was not recommending funding MTTA or for any project grants in FY’05, as they felt MTTA was fairly well established with funding from COTA and NPS. Also, he said the signature and significant events all had Native American participation, and some of those funds would flow to Indian communities. Mr. Martin recommended increasing the level of funding over last year’s. Ms. Baumgart responded that even MTTA’s response to the survey did not request continued funding support. Ms. Stone explained that part of the $10,000 allocated to the Confluence event would go to MTTA for administration and part for Indian participation. Mr. Blackwood suggested adding the following to the Committee’s recommendation: “The committee agreed that the expenditure of any available additional grant funds would be recommended by the Grants Committee for consideration by the Full Commission at a later date.” He said project grants would not be recommended; however, additional funds would be allocated to the priorities. Mr. Blackwood said the Executive Committee met prior to the Grants Committee and echoed this same philosophy. Mr. Monger agreed with the priorities, but questioned whether the amount of funds being offered to the Signature Events would have any meaningful impact. Mr. Blackwood said the funds were not significant as compared to their total budgets, but were extremely important for them to be able to leverage dollars and be positioned to obtain other funds. Mr. Monger asked if there would be any logic in making just the interest payment on the BOI loan and providing the additional funds to the Signature Events, knowing that license plate sales revenues from 2006 could be directed to the BOI loan. Mr. Staves said he was concerned about the availability of the full $150,000 projected for Grants. He did support payment of the larger amount to Explore! in Fiscal 2005. Ms. Baumgart noted there was a big difference in the two Signature Events; Explore! was a 31-day event and Clark on the Yellowstone was a 4-day event. She cautioned people to not assume that in 2006 the split would be 80-20. Mr. Blackwood said he would be proposing an extension of the existing BOI loan out one more year, noting it could be extended as far as 2007. Mr. Monger said his concern was that the Signature Events were eyeing other state funding sources and he was wondering how the Commission could best help them. Mr. Olsen said he did not think that the Commission’s actions would have any affect on them eyeing other state funding sources. He said if additional funds were available in 2007 the Commission could consider allocating them to the Legacy Project or to reimburse communities such as Great Falls that might have incurred debt as a result of their event. He said once the Commission sunsetted, the Society would be responsible for any outstanding debt. Ms. Stone moved acceptance of the Grant Committee’s recommendation for allocation, based on the availability of the $150,000. Mr. Lepley seconded. Mr. Stearns called for discussion. Ms. Stone said this proposal would allow communities to move forward with plans and budgets, and the Commission could address the additional funds at the October ’04 or Febr.’05 meeting. Ms. Baumgart suggested amending the motion to include, “If there were additional funds, the Grants Committee would bring a recommendation to the full Commission.” Ms. Stone agreed to the amendment. Mr. Staves suggested including the restriction on the use of funds for honorarium and per diem. Ms. Stone amended her motion to include, “… the Grant Committee’s recommendation for allocation of spending and restriction of use of funds, based …” Mr. Kubick suggested establishing an allocation percentage. Mr. McDonald stressed the need for significant Tribal involvement in events planning. He agreed with the spirit of the motion; however he said the financial situation for most Tribal governments was dire, and spoke in support of a set aside for them. Mr. Stearns said the Grants Committee saw the importance of Tribal inclusion with whatever additional dollars were available. Mr. Monger expressed his intention to recommend amending the budget to reflect the $39,175 “Potential Additional Grants” amount as “Contingency Funds” in the budget as a whole. Ms. Stone said his motion would not adversely affect the friendly amendment on her motion. Mr. Martin cautioned event planners to make early contact and arrangements with the Tribes for their involvement and suggested budgeting sufficiently. Ms. Rasmussen asked the Commission to keep one-time events in mind if extra funds were available. Mr. Stearns called for the question and the motion passed. He thanked Ms. Baumgart, staff and the Grants Committee for their work. Mr. Blackwood said he was in discussions with PPL regarding their second $20,000 installment for interpretive signs and would address the issue at the October meeting.
D. License Plate Committee
Homer Staves delivered the License Plate Committee’s report noting that, according to the Sales Recap Report, sales were slightly behind a year ago. He reported that Clint Blackwood and Hal Stearns had contacted the Automobile Dealers’ Association regarding promotion of the plate and learned that the Association could not promote the plate; however Commission staff did make arrangements with First Interstate Bank for the distribution of the license plate flyer in their branches statewide. Mr. Blackwood noted the license plate ad was run in May and June Great Falls Tribune in the L&C inserts.
D. Education Committee
Hal Stearns delivered the Education Committee Report beginning with the Tour Guide Training update. Twenty-three people were currently listed on the Commission’s website as tour guides, and five more were recently approved for listing. Mr. Stearns said he was very pleased with the work accomplished in cooperation with the Interpretive Center in Great Falls.
Regarding possible new projects, Mr. Stearns said he and Mr. Blackwood had established a very good relationship with Jan Lombardi in the Office of Public Instruction, who has become an enthusiast for Lewis & Clark and spearheaded the development of their new L&C website. He noted several possible new projects: schools holding a tree planting tied with Arbor Day or the planting of trees or plants that were re-discovered by the Expedition; a National History Day project over the next two years focusing on L&C activities; and the possible designation of one day as a statewide L&C Day in Montana where all schools would focus on the Expedition.
Mr. Stearns reported on work with Mark Sherouse, Montana Committee for the Humanities, to extend and expand the Speakers’ Bureau. He said schools were being encouraged to avail themselves of the Speakers’ Bureau list and noted a number of college programs available to train teachers.
The SuperHost! hospitality training was continuing to grow, and partnering with Project Wet and Native Waters at MSU allowed for the reprinting and distribution of the second edition of the “L&C Educator’s Resource Guide” to public and school libraries statewide. Funding for the reprinting was provided by Qwest Fuondation. Mr. Stearns noted that Explore! the Big Sky would have an educational component with their activities. Mr. Kipp suggested engaging and encouraging public schools statewide to do a thorough study of the “Blackfeet Encounter,” as it was a very controversial topic, and one with much depth. He said a significant number of people planned to be on the remote site on the anniversary date. Ms. Rasmussen asked if there had been any reaction from teachers to the Resource Guide or OPI’s web site. Mr. Blackwood responded that he was surprised by the number of reported hits to the web site.
11:00 a.m. – 1:00 p.m. Joint Luncheon with RBC/Tribal Representatives
The meeting recessed briefly at 11:30 a.m. for a buffet-style lunch. Non-commissioners were asked to contribute $6.00 to cover their meal. Mr. Blackwood asked attendees to go through the buffet line and return to the room for a working lunch with RBCs and Tribal L&C representatives and Commissioners.
Mr. Stearns opened the discussion by saying that information provided from the regions was vitally important and encouraged their continued participation. He asked people to be considering the topic of Lasting Legacy. One item he raised was affordability of events, noting that events at Monticello were too costly for many people. He said the river was a barrier at the Clarksville/Louisville event. The Camp Dubois/Wood River event was not prepared for bad weather and the first two days were rained out. The Wood River and St. Charles events overlapped. Mr. Stearns said in 2004 seven Signature Events were planned; in 2005 fewer events were planned, but Montana would be hosting both Signature and significant events that year. He invited input and discussion.
Steve Kubick addressed the 34-day Explore! the Big Sky Signature Event, noting the biggest challenge for people would be choosing which days/event to attend. He said the schedule could not be issued until funds were raised and cautioned that the advertising and success of Montana’s events in 2005 and 2006 would set the stage for years to come with regard to tourism in Montana. The challenge for planners of the event was how to pull it off and keep it going. Mr. Kubick said the $80,000 being offered by the Commission represented about 6% of the budget and much fundraising remained to be done. Event tickets sales began in early June, with an all-event ticket priced at $560; individual event tickets were also being offered. Regarding the PPL funds, Mr. Kubick said they held a planning meeting last year to address where interpretive signage was needed. Tower Rock was identified as a main priority site, and was recently transferred to FWP to become their newest state park. Choteau County received $5,000 for five signs, 3 at the Carter overlook, 1 at Virgelle, and 1 on Loma Hill. To enhance Indian representation, a modern rendition of a tepee was planned at the Great Falls Airport that would include the history of Montana Tribes. Tribal flags will also be displayed at the head of the airport escalator. Mr. Kubick said because the wooden Portage Route Chapter sign on the island was only accessible from June to Sept., and plans were under way to place an interpretive sign on the roadside looking straight ahead at the falls. He said PPL was invited to include some Ryan Dam statistics on the sign. Volunteer help to install signs was solicited from the Malmstrom Base, the National Guard, and the Boy Scouts. Mr. Stearns cautioned that most tour groups would only be at a given location for 1-2 days. Mr. Strange asked how tour groups benefited the Commission financially. Mr. Stearns explained that the Commission existed solely to ensure a legacy, educational opportunities, and to assist communities. Mr. Blackwood said a large portion of the Explore! budget was based on local community ticket sales, which was how visitors would help fund the event and generate revenue in local communities. Mr. Kubick said they approached the Cascade and Chouteau county commissioners seeking pledged funds that could be used as a match against governmental funding.
Scott Sproull with the Western Montana RBC, spoke about plans in the Missoula/Lolo area for the 17-day significant event, Lewis & Clark in the Rockies, June 21-July 7, 2006. As a tour operator, he did not expect people would attend all 17 days, but would come for portions of the event. He provided a handout on the event, noting their recently designed event logo and two web sites, www.lewisandclarkintherockies.com and www.lewisandclarkintherockies.org. A wide range of events was being planned at many locations along the Trail and would be marketed primarily in Montana. Matching funding of $20,000 each were pledged from the City of Missoula and the county and BLM pledged $2,000.
Dick Alberts with the L&C County RBC, said many of the regional commissions were planning local events in addition to the significant or Signature Events. His concern was whether groups were coordinating their planning efforts. Betsy Baumgart, Travel Montana, addressed the lodging capacity during the Signature Events, and cautioned that community planners needed to coordinate with regional commissions and event planners to spread people around to other events. Mr. Alberts said he did not know if their group was planning events that overlapped other regions. Ms. Baumgart said Travel Montana was working hard to get events listed on their www.visitmt.com website’s Calendar of Events. She encouraged people to research the calendar when planning the timing of events. Mr. Blackwood referred to the map of Montana that indicated the Corps II host community locations, and said that events in one location should not preclude events planned in another Montana community as it was desirable to provide people with a menu of activities. Mr. Alberts agreed, but said it was helpful to know what other events were planned. Mr. Blackwood urged people to submit events to Travel Montana as quickly as event dates were firmed up. Mr. Alberts said their commission was in the process of fundraising and applying for grants, which put pressure on the local community. Mr. Blackwood noted the L&C Co. Commission had recently found a way to fund the hiring of a fundraiser. Mr. Alberts said their main legacy event, planned in conjunction with Downtown Helena, would run close to $1 million, and funds were needed to support Corps II. He said additional events were planned as well, and said the Helena City Commission, through TIIP funding, had provided almost $500,000.
Betty Stone with NE Plains RBC, spoke about their involvement with Nashua’s Milk River L&C Festival, held June 7-9, 2004. Nashua is 15 miles from Glasgow, with a population of 400 and approximately 2,000 people attended the event, mostly local area people. The event was funded in part by a $6,100 grant from the state Commission and she felt the event was very successful. Ms. Stone shared that they did not have marketing money from the grant; but sponsorships did provide funding for posters and flyers. Local merchants were asked to do a tag on local radio and newspaper advertising that promoted the event dates, and this proved very successful. Next year they hoped to get marketing dollars to do regional marketing for the Confluence event. Ms. Stone said one drawback was the lack of sufficient directional signage to specific events even though flyers were provided with registration. She cautioned that weather-proof signs were needed and should be properly anchored in the event of a thunder storm. Mr. Stearns asked about plans for community cooperation next year in northeast Montana and Ms. Stone said their regional group covered six counties and she felt they had good regional coordination.
Mr. Blackwood encouraged groups to plan activities beyond those planned in the Corps II Tent of Many Voices as its capacity was 150 people. Additional activities would maximize the attraction, and would not necessarily have to be L&C-related.
Darrell Martin shared some experiences with the event at Kipp Park in the Missouri Breaks. He acknowledged Sheila Askins for her involvement over the past 6 years in planning the event. Ms. Askins cautioned that weather was always a factor; one day was very hot and it rained one day. She expressed disappointment that the Indian dancers were not there, and said many questions were asked about Indian culture and she could not answer them. This year more vendors were in attendance and people had a very good time. Next year the event would be held at the Dodson fairgrounds and three counties were expected to participate. She said they have a very good relationship with Ft. Belknap and the community of Malta. Mr. Martin returned to the discussion of funding and said the dancers were not there because no money was offered. He said MTTA had $200 but the amount was not sufficient. He reiterated that Lewis & Clark was not a priority for the Tribes, that they had bigger issues at hand such as Medicare and Medicaid. Mr. Martin said he had a personal interest in the Lewis & Clark story, which was why he had been involved. He said the reality was if dancers were desired, contact needed to be made well in advance to get them booked. Mr. Stearns asked Ms. Askins how next year’s event would tie into the Corps II visit, in particular, how the time slots would be filled. She responded that the L&C Honor Guard had been contacted, and she planned to work with Darrell Martin for Indian participation. Mr. Stearns asked about volunteer burnout and Ms. Askins said there was some. Mr. Blackwood added that Corps II had funding available for Indian programming.
Russ Temple, Liberty County Commissioner, cautioned that law enforcement coordination at events was often overlooked. He asked planners to make contact early on with county commissioners and sheriffs, especially for larger events, so that planning and additional staffing needs could be addressed.
Members of the Calamity Jane Dinner Theater entered the meeting room, introduced themselves and announced the 8:00 p.m. nightly performance of “The Life and Times of Calamity Jane” at the Clark’s Crossing Restaurant in Livingston.
Judy Siring from Dillon said their community would host Corps II Aug. 5-8, 2005. In preparation, their community was planning its third annual Lewis & Clark Festival. Their week-long festival’s budget was about $7,000. Receipt of a $2,875 Special Events Grant from Travel Montana funded this year’s marketing efforts and Ms. Siring distributed flyers and postcards advertising the Festival. She said they were well prepared for Corps II with participation from 14 agencies. Their new visitor center should be open by Oct. or Nov. 2004, and the area had been experiencing regional and national tourism. Ms. Siring said this would be the third year for issuance of the L&C Passport, with 15,000 printed for distribution this year. The Passport guides travelers from Whitehall through Lemhi Pass and was funded by the sale of ads in the publication. She said the dissention with the community of Twin Bridges over not being selected as a Corps II host community was gradually dissipating, and Jefferson Valley Presents would be performing in the Tent of Many Voices in Dillon. She said the Ft. Belknap dancers would be participating in the Festival in lieu of the Lemhi-Shoshone who chose not to participate. Mr. Martin said maybe the Gros Ventre Tribe would be willing to participate.
Julie Kleine, FWP at Headwaters State Park reported on their tie-in with school field trips and curriculum standards. She encouraged people to coordinate the scheduling of performers/presentations regionally or statewide as it helps with travel expenses. Mr. Blackwood said that was a perfect plug for the Showcase, and bookings could be made following performances using that concept. Mr. Stearns said this same concept applied to the MCH Speakers Bureau. Ms. Kleine said a Lewis & Clark Pageant, attended by 5,000 people, was held at Missouri Headwaters State Park in 1951. The Pageant had been repeated a few times since then, and she was considering reviving the event.
Lt. Carla Lott, MT Army Natl. Guard, spoke on the Guard’s L&C Education Program. She takes the program into school systems to share Lewis & Clark with students. The program ranges from pre-school up and she emphasizes the military aspects of the Expedition, as well as the cultural diversity of the Tribes encountered and Expedition members by addressing what the Native people were doing at the time of the Expedition. She distributed a brochure and urged people to contact her and recommend the free program to schools, civic organizations, and any group interested in Lewis & Clark. Her program could be tailored in length and Ms. Lott listed the various tools utilized in the program; Powerpoint, movies, and hands on with a Discovery Trunk from the Corps of Engineers.
Mr. Blackwood referred to the presentation kit he utilized in making presentations on Corps II and asked if people would be interested in receiving copies at no cost. The kit would contain a state map provided by the MT Dept. of Transportation, indicating the Signature Event and significant event locations, Corps II host communities and the 1805 and 1806 Trails in contrasting colors. He also offered to provide at no charge, a 3-photo set of color enlargements of Corps II. The third item in the kit was a copy of Clint’s Powerpoint presentation and he asked interested people to send an email to the Commission’s office. He asked RBCs and Tribal reps to also be considering what type of meeting they would like to have, if any, at the Commission’s October meeting in Polson.
The meeting recessed for a 10-minute break and reconvened at 1:00 p.m.
Mr. Blackwood acknowledged Ray Heagney, FWP Headwaters State Park, and thanked him for the collector lapel pins provided to Commissioners. Doug Monger said Headwaters State Park has experienced a substantial increase in activity in the last couple of years as a result of their ability to hire student interns. The State Parks system has created a student intern program that has spread to the rest of FWP. The cost was about $4,000 for 10 weeks of labor and the students received credit. He said the new $4 optional fee on license plates has enabled them to make some of the interns FWP employees. He offered to do the necessary administrative work to get interested organizations into their intern program and said FWP would do the contracts with the University System. This offer also included the advertising component.
Dyani Bingham, executive director for Montana Tribal Tourism Alliance, introduced Jason Belcourt and Virgil Chief Stick from Rocky Boys Reservation who joined the luncheon meeting. She offered some clarification on the role of MTTA and the role of funds for Indian involvement, noting that MTTA was an intertribal coalition, which was not the same as the Tribes themselves. Ms. Bingham said the $5,000 annual program grant from the state Commission provided administrative support for MTTA. She asked Darrell Martin to respond and he said MTTA was designed not to be a sub-organization, but to be equal with Travel Montana, and through partnership, to perform the same type of services for Montana’s Tribes. He said this was still their desire, that MTTA was a corporation established as a conduit for information and contact with Montana Tribes. Mr. Blackwood explained that earlier in the meeting the Commission voted on funding objectives for the 2005 Grants Program. He suggested the Commission might want to reconsider reestablishing some level of funding for MTTA during the Budget discussion later in the meeting.
F. Fundraising & Promotion Committee
Mr. Olsen asked Clint Blackwood to report on the fundraising activities of the Legacy Campaign. Mr. Blackwood explained that the Legacy Campaign went through a restructure, was still alive, and was managed through the state Commission’s office. Staff was accepting and recording pledge payments in accordance with pledge agreements and the partners were still together based on the Cooperative Agreement. Amy Sullivan was hired on June 14 as the executive director for the Montana History Foundation, the entity that serves as the fiscal agent for the Legacy Campaign. Mr. Blackwood said while the Campaign was not ultimately as successful as hoped for, a couple of months ago funds were distributed to the partners based on the pledge designations. Designated PPL funds came through the Legacy Campaign to the state Commission and were granted back out to the Upper Missouri RBC for interpretive signage. Mr. Olsen asked him to also comment on the status of Amy Baird’s employment. Mr. Blackwood said Ms. Baird was now working full-time for the Montana Historical Society but had agreed to contract for a couple of hours per week with the Campaign as she was most familiar with the Paradigm Software program on the Legacy Campaign’s computer system. He said Rita Cortright was performing the day-to-day duties for the Legacy Campaign’s office and he was working with First Interstate Bank.
G. Events/Calendar Coordination Committee
Tootie Rasmussen asked Betty Stone to report on the “Lewis & Clark at the Confluence” event. Ms. Stone said the event, planned for April 29-May 1, 2005, was progressing nicely. She provided a handout flyer to the audience and said a poster was under development. She reported that Diane Brandt, event coordinator, was unable to attend today’s meeting. Ms. Stone said the $10,000 program grant from the state Commission would fund programming, and in particular, Native American participation. She said they received a $15,000 grant from the NPS, which would fund administrative costs, and an additional grant of $3,500 was secured from the Williston Star Fund and sponsorships were being sought.
Scott Sproll was called on to report o the “Lewis and Clark in the Rockies” event. He said most of his report was delivered during the lunchtime meeting, but thanked everyone who had shared information and experiences with him, as their group was in the early planning stages. He reported on visiting Ft. Missoula following recent rains to check on the ground conditions, as Corps II would be locating there in 2006, and found them in good condition.
Steve Kubick was invited to provide additional comments on Explore! the Big Sky. He expressed concern with the event title not being descriptive of Lewis & Clark and suggested some clarification or additional information in promotional materials. Dyani Bingham said that Peggy Bourne planned to not have Explore!events scheduled for Wednesdays during the Signature Event and supported also Mr. Kubick’s comment about providing specific, descriptive information on L&C events.
Mr. Blackwood said the Clark on the Yellowstone Signature Event had hired two co-coordinators, Melanie Dobson and Robbie Carpenter, and he planned to ask Signature Event planners to report at the October meeting.
Ms. Rasmussen said there were 7 Signature Events in 2004 and Terri Purcell reported that event number six was planned for the July 4 weekend. She displayed the National Signature Event poster and suggested that it would be helpful to establish links from the National Council’s website, www.lewisandclark200.gov to www.visitmt.com for local event information.
Wyman McDonald said Homer Staves talked briefly with him regarding two possible Indian events and asked Mr. Staves to expound on his idea. Mr. Staves said they discussed two possible events, one with the Blackfeet and one with the Salish. He said they were really two significant events, and maybe the tribes would be more willing to participate if the Commission elevated them to Significant Events. Mr. McDonald said it would certainly draw more Salish interest if the events were presented in that manner, as they had been removed and were no longer on the Trail. He noted Scott Sproull was working hard to get involvement in the Ross’ Hole event, and would probably have some success. Mr. McDonald felt there would be a great deal more interest if the Commission did show these two events as ‘significant.’ Mr. Blackwood explained that the Commission agreed to recognize four key events; the two Signature Events and two significant events. Ms. Stone said plans for the two events were in the early stages and suggested they should come to the Commission at the October meeting. Mr. Blackwood explained that he and Mr. McDonald planned to visit the Salish Elders soon and this designation might be helpful. Ms. Rasmussen said the Blackfeet had been talking about an event at the Fight Site for a long time. Mr. Stearns called for a motion. Mr. Staves made a motion to add the Salish and Blackfeet events to the list of ‘significant events.’ Ms. Baumgart asked for a definition of ‘significant event.’ Mr. Staves amended the motion to include, .. “if the Tribes agree to participate with the Commission on them. He further explained that from a marketing standpoint, the Commission identified these for as something special along the Trail, i.e., entering Montana for the first time, re-entering Montana the second time and the two Indian encounters. Mr. Stearns asked Judy Siring if she considered her area’s event as ‘significant,’ and she said yes. Mr. Sproull said their event was also ‘significant,’ adding they had a great meeting with Mary Jane Charlo, where funding and involvement were discussed, including work by the MDOT in the Sula area. He hoped this would result in an event in the Sula area on the 200th anniversary of the Expedition’s meeting the Salish at Ross’ Hole. Ms. Rasmussen seconded the motion. Mr. Stearns called for additional discussion. Marcy Hamburg asked for dates and financial impact to the Commission. Ms. Rasmussen said events would be held on the 200th anniversary dates and Mr. Staves said financially, during the Grants Program discussion, the Commission would concentrate on Signature and Significant Events and Corps II events. By designating them as ‘significant’ they would become eligible under the guidelines. He said this also fell in line with Mr. Blackwood’s comments that, if additional funding became available the Commission could address it at the next meeting and provide funding to the two new events. Mr. McDonald said that the places and dates had been identified and plans could very easily be built upon, hopefully with greater involvement. Mr. Grosvenor asked if Canoe Camp in Stillwater County had been considered as a ‘significant’ event. Mr. Stearns polled several people in the audience and everyone felt their event was significant. He concluded they had ‘opened a can of worms.’ Ms. Stone noted her earlier motion that stated, if additional funds became available the Commission could consider funding additional events. She said the first two significant events were identified as kick-off events to all Montana events, and she did not support expanding the list. Mr. Kipp suggested the Commission could recognize two ‘significant Native American’ events. He added that the Commission’s early focus was on the historical aspects, and lately the focus had been mostly on tourism. He felt Mr. McDonald’s comment was significant, that some Tribes had been removed from their traditional homelands’ however, the Blackfeet had not been moved, and the Fight Site was on Tribal land, which he felt was of some historical significance. Mr. Kubick supported Mr. Kipp’s remarks. Ron Clark asked if the Commission was not getting very close to endorsing events. Mr. Stearns invited Mr. Staves to restate his motion. Mr. Staves withdrew his motion with Ms. Rasmussen’s agreement and restated his motion as follows: If the Tribes agreed to participate, the Commission recognizes the Blackfeet and Salish events as Significant Native American Events. Ms. Rasmussen seconded. The motion carried with two abstaining votes. Mr. Stearns suggested revisiting Ron Clark’s comments at a future meeting.
Ms. Rasmussen continued her report by addressing the topic of state Commission representation at the remaining national Signature Events. Mr. Blackwood explained that as far as the budget was concerned, he planned to travel only to the Bismarck event. Both Explore! and Travel Montana planned to have booth displays, and he did not support a separate Commission booth. Betty Stone, Diane Brandt, Darrell Martin and Clint Blackwood planned to attend the Bismarck event.
H. Senate Art Legacy Committee
Arnie Olsen delivered an update on the Senate Art project. He referenced the handout that provided an overview and revenue projection for the project and thanked Commission staff for preparing the reports. He cautioned that the schedule was a projection, and noted the project was totally dependent on the artist’s schedule. Mr. Olsen referred to the display board designed as a marketing piece to promote the artwork. Interested parties were invited to put their contact information in a collection box next to the display in the Historical Society’s lobby; to date about 50 people had indicated interested as potential buyers. The artist, Eugene Daub, agreed to provide three mailing lists, including the New York Numismatic Association list. Mr. Olsen said Mr. Daub was basically done with the medallion design, and was nearly ready to proceed with its production. The Society was working on a marketing brochure that should be ready in draft form by June 19. Mr. Olsen hoped to mail the brochure and begin sale of the medallions as early as 10 days from now. Some pre-sales have already taken place, and Mr. Olsen said possibly the revenue could begin to flow earlier than projected. Work on the miniature bronze piece was projected for early July, and Mr. Olsen said the image of that piece should be available so that sales could begin by early August.
Mr. Olsen said recent discussions centered on how to engage the State of Montana in the project. He proposed producing 56 additional non-numbered miniature bronzes for sale to counties at a reduce price of about $2,500 or $3,000. This would generate additional revenue of $70,000 to $80,000. He said this concept needed further research and consultation with Senators for their perspective.
Mr. Olsen said he and Mr. Lepley had begun discussions on arrangements for hanging the 1-ton original piece in the Senate Chambers, as the decision must be made prior to casting the piece. Mr. Daub will be involved with the final placement, scheduled for the summer of 2005, especially in terms of the lighting.
Mr. Lepley supported the idea of extending non-numbered miniature bronzes to the 56 counties, as it would allow each county to share in the Lewis & Clark Legacy. Mr. Stearns asked about the footnote reference on the budget regarding “yet to be determined fee to the MHS” and Mr. Olsen responded that the Society was tracking actual expenses such as printing, with the intention of being reimbursed at the end of the project. Mr. Staves requested periodic reports on expenditures made by the Society. Mr. Olsen agreed to provide expenditure reports, and stated the Society would not include their labor costs. Mr. Blackwood referred to the proposed budget, and cautioned that the net profit of $79,254.84 was only a projection. Mr. Olsen said this was a joint project with the Senate and no unilateral decisions could be made; the committee was not yet aware of the proposed non-numbered miniature bronzes for counties. Mr. Clark questioned the proposal of releasing limited edition miniatures as well as an additional 56 “outside of the limited edition” miniatures. He said the purpose of a limited edition was that it was “limited,” and that no further castings would be produced. Mr. Olsen said Mr. Clark’s point was valid and this could impact the value. Mr. Lepley said the additional offering was not necessary to the success of the overall project. Mr. Stearns asked if a motion was needed and it was agreed that the number of casting was voted on when the Commission approved the project. Mr. Olsen said the decision was not needed today, but full disclosure would be required at the point that sales were begun. He noted the medallion brochure contained a teaser on the sale of the miniature bronze. Once a quality photo of the miniature was available, by August, another marketing effort would be undertaken. Mr. Staves suggested modifying the image slightly after the limited edition versions were cast and making those available to counties, with the artist’s approval. Mr. Stearns noted that Mr. Daub would be in Helena in August for the Rendezvous of Art. Mr. Monger said he felt that marketing had already begun, and was uncomfortable with the un-numbered edition proposal. He proposed that if counties were interested in the art they could undertake community fundraising projects to support their purchase. Mr. Clark encouraged the Commission to obtain a legal opinion. Ms. Baumgart thanked Mr. Lepley and Mr. Olsen for their patience as she had many previous questions, and expressed appreciation for the project narrative and projected budget. There was consensus to not pursue the proposal to produce un-numbered editions of the miniature bronze for counties.
VII. Legislative Strategy for 2005 Session
Mr. Stearns reported that Mr. Olsen had met with Chuck Swysgood, director of the Governor’s Budget and Program Planning Office, regarding the Montana Historical Society’s budget, which included the Commission’s budget. Mr. Swysgood told Mr. Olsen he had been instructed by the Governor to not accept any new funding requests. Mr. Stearns reported that Mr. Staves, as a member of the Tourism Advisory Council, did not want to see any attempt to divert bed tax revenues. Mr. Staves said the Commission would not be proactive in finding legislators to carry bills, but would be supportive of Signature Events and communities looking for non-bed tax funding through their local legislative representatives.
Mr. Stearns reported that the Executive Committee recommended to the Grants Committee that any available Commission funds for the next two years be made available to Significant and Signature Events and Corps II host communities, which tied into the earlier Grants Program discussion. Regarding contact with gubernatorial candidates, Mr. Stearns confirmed that he would be contacting both candidates, and would tie in the issue of Native American involvement and the appointment of a director in the Office of Indian Affairs. He noted the updated insert recently produced by Commission staff for inclusion in the Interin Report dated March 2003 and offered to make the materials available to interested persons. Mr. Blackwood suggested producing a fairly inexpensive 1-page Legislative Update for the coming Legislative Session, and the possibility of holding a briefing meeting.
Clark on the Yellowstone Signature Event Update
Melody Dobson joined the meeting and was invited to deliver an update on the Clark on the Yellowstone event. She provided handouts and explained that she and Robbie Carpenter were serving as co-coordinators for the Signature Event. She reported on the recent successful fundraising event, a train ride from Billings to Pompeys Pillar, a partnership project with the Montana Historical Society and Pompeys Pillar Historical Association. She reported on the recently completed public reviews for the model of the 4-day event scheduled for July 22-25, 2006, and said they obtained permission to move forward with event planning. Ms. Dobson said the budget totaled $1.1 million and fundraising efforts were under way as of June 1 with the train ride serving as the first event. They were working with the City of Billings to become a host partner for the Signature Event, noting the Pillar was actually 28 miles east of Billings. Media efforts were also under way. On the back of one of the handouts was a schedule for the 2nd Annual Captain Cark Signature Week, scheduled July 18-25, 2005, as well as one for Clark Days at Pompeys Pillar, July 24, 25, 2004. She explained that the Clark Signature Week was a rehearsal event in preparation for the 2006 Signature Event. Ms. Dobson said that every community in the Yellowstone corridor had a festival or activity happening this year. She displayed shirts with the “Clark on the Yellowstone” logo. A volunteer campaign was planned for kick off in a couple of weeks, and West Park Plaza was expected to serve as the volunteer hub station.
VI. Marketing Update
Ms. Baumgart delivered a PowerPoint presentation on Travel Montana’s marketing strategy. She noted that two years ago she reported on their statewide Lewis & Clark promotion and welcomed the opportunity to update the Commission on current promotional efforts. She said the target audience had not changed from the Western history culture, 35 years and older, income of $60,000+. She reported the results of a ‘level of interest’ study that indicated 73% had some level of interest; 52% were probably interested; and 21% were definitely interested in bicentennial activities. She also provided results of a TV audience inquiry. Full-page, 4-color print ads were still being run in the same types of publications as reported earlier. She noted one-third of the page was dedicated to 2004 events promotion. The National Geographic ad was shown and Ms. Baumgart explained that the bottom third of the page was sold to partners; Gold West, Missouri River, and Russell Country all placed ads. An additional, vertical, one-third page was purchased which gave the appearance of a two full-page ad of Lewis & Clark promotion. This vertical ad highlighted the Signature and Significant Events and other 2004 L&C events. The ads have become more targeted and are helping draw inquiries to the Tourism Regions. The traditional warm season magazine buys were reviewed, as well as the co-op ad with Idaho, Washington and Oregon, that directed inquiries to the website www.nwlewisandclark.com. No banner ads were placed this year; however, key words in search engines were purchased to raise the ranking of Travel Montana’s site. The successful 4-image co-op ad was displayed. It contained a portal site that further directed inquires to each state’s specific site. Ms. Baumgart displayed the rack card, Lewis & Clark’s Northwest Journey, that promoted four signature events in Montana, Idaho, Oregon and Washington. Mr. Blackwood noted that the Oregon Fall ’05 event’s dates had changed, and Terri Purcell noted the needed change. Regarding their national campaign, Ms. Baumgart said 25% of their consumer marketing was again this year dedicated to Lewis & Clark. She said 50% of their cable TV inquiry buy in FY04 (mid-March thru late-June) was dedicated to Lewis & Clark. She attempted to play the ad, however, the sound was not audible. The ad was designed so a donut could be added at the end to customize the spot for local event promotion. Ms. Baumgart displayed the www.visitmt.com website for the audience, as well as their L&C website, and reviewed the interactive map that displays the travel corridors and linked information. The newest feature on their web site was the ability to view video clips. The addition of a clickable link to ‘Events’ was under development by staff. Ms. Baumgart asked people to visit and review the websites and contact Travel Montana with any requests for changes, additions or corrections. Mr. Blackwood stressed that Travel Montana was relying on people in the field to feed information into this database. The Events Calendar provided information through 2006. She planned to spend $500,000 marketing Lewis & Clark this year split between the magazine, co-op, and television buys and the Internet search words. Ms. Baumgart said from calendar 2002 to 2003, they experienced a 19% increase in the L&C site. The www.nwlewis&clark.com site experienced a tremendous increase and Travel Montana’s main site experienced about 6,000 user sessions daily. For calendar 2003 to 2004, a 3% decline in user sessions was noted for the L&C site. The daily user sessions were averaging about 895. The story leads and electronic press kit were also noted. Travel Montana’s brochure, “L&C in Montana,” was recently revised and 125,000 copies were printed annually. The Travel Planner contained a full page dedicated to Lewis & Clark, and 375,000 were printed annually, and the Vacation Planner contained a double page spread on Lewis & Clark.
Ms. Baumgart addressed plans for 2005, noting their recent meeting with TAC and staff. She noted that whatever promotional efforts were done for the Great Falls Signature Event would also be done for the Pillar/Billings Signature Event. Plans called for adding onto out-of-state commercials with a tag for signature events. The magazine buys already included the Signature Events. She said there was a philosophical change regarding doing an in-state L&C campaign. The TAC was very much in favor and felt that Travel Montana should be putting some efforts into an instate L&C campaign. She did not know if it would be tagged onto the current warm-season campaign, or of a specific L&C campaign would be done. It would include TV, publicity with the SE’s and Tourism Regions, newspapers, Lee newapaper’s ‘Discover Montana’ piece, and possibly billboards. Travel will redirect some efforts to the in-state campaign. Mr. Martin asked why Montana Indian Reservations were not included in the brochure and Ms. Baumgart invited him to contact her at her office and they would address his question.
VIII. Old Business
C. USPO Stamp Unveiling Ceremony
Mr. Stearns introduced Dick Boss and Jeff LaRock and invited them to report on the May 14, 2004, First Day Issuance of the Lewis & Clark Stamps Ceremony held at the L&C Interpretive Center in Great Falls. A handout report on the day’s activities was provided to the audience. Mr. Boss thanked Mr. Blackwood and the Commission on behalf of Jane Weber and the Center, for their support in choosing the Interpretive Center as the Montana location for the stamp unveiling. He reviewed the activities held that day for students from Sacajawea and Lewis & Clark Elementary Schools in Great Falls, and the four students from the Real Speak School in Browning. A 60-minute commemoration included Great Falls Mayor Randy Gray, Darrell Kipp, reps. from Congressional offices, Larry Epstein, Ltc. Gov. Karl Ohs, and Robert Klein from the Billings office of the Postal Service. Nearly 600 students attended the day’s activities. Musician, Rob Quist closed the ceremony by singing his song, “Pass It On,” accompanied by the students. Mr. Boss displayed samples of the caches available that day. Artist Jesse Henderson’s original oil painting was also on display during the day, and he was on-site to autograph prints and cache purchases. Mr. Boss displayed the framed commemorative items presented to speakers at the ceremony.
Mr. Boss reported on behalf of Margaret Gorski, US Forest Service, that a meeting was held last week of on-the-ground L&C interpreters representing the federal and state sites from the mouth of the Milk River to Canoe Camp on the Clearwater. Those 30 people cover 1,300 miles of the L&C Trail, and were sharing speakers and event calendars. Mr. Boss provided a handout of the Interagency L&C Interpretive Network.
V. Committee Reports
B. Budget Review
Mr. Blackwood referred to the FY2004 Budget Worksheet first by noting that income was greater and expenses were less than anticipated. He projected a year-end cash balance of $42,813 to be carried into FY’05. He noted the Commission was able to fully fund all Project, O&P and Program Grants budgeted in FY’04. The final figures for Fiscal Year 2004 would not be available until the books closed in mid-July.
Mr. Blackwood reviewed the Proposed FY05 Budget Worksheet, noting it was basically the same base budget as FY04. Income reflected $200,000 from Travel Montana, plus $50,000 for grants, and $156,000 of license plate revenues estimated at $13,000 monthly. The line item, “Legacy Campaign,” totaling $6,384, covered projected income from the Legacy Campaign to cover monthly expenses that were being paid by the Commission according to an MOU with the Montana History Foundation. The carry forward balance from FY04 was projected at $42,813. Under the “Expenses” category, Mr. Blackwood said no expenses were projected for a Public Relations Campaign or a Fall Conference in 2004. Under the “Grants” category, he reviewed the various types of grants and noted that the Commission would not be offering Project Grants in FY’05. The categories listed for funding reflected the Grants Committee’s recommendation approved earlier in the meeting and included $18,500 for Corps II host communities, $10,000 for L&C at the Confluence, $80,000 for Explore! the Big Sky, $20,000 for Clark on the Yellowstone, and the potential amount of $39,175 to supplement the grant program. The Legacy Project – Senate Chambers reflected a balance of $3,954 remaining from the $50,000 BOI loan. The loan payments due on the BOI loan were budgeted at $63,570. Mr. Blackwood said the first BOI Loan scheduled for payoff in Feb. 2005 was extended for one additional year and now both loans would be paid off in Feb. 2006. This increased cash flow significantly as the semi-annual payment went from $38,000 to $31,685. He called for questions or a motion to approve. Darrell Martin made a motion to approve the FY2005 Budget. Homer Staves seconded. Mr. Stearns called for discussion. Betty Stone suggested reinstating $5,000 in funding for MTTA, based on the projected $39,175 for additional grant awards. Mr. Blackwood clarified that the funds would be intended to sustain MTTA as an entity, and not for Indian involvement in projects, as that would happen through the events’ budgets. Ms. Stone made a motion to amend Mr. Martin’s motion to include $5,000 for MTTA. Mr. Monger seconded and the motion to amend carried. Mr. Monger made a motion to amend Mr. Martin’s motion to strike line 78, “Potential Additional Grants - $39,175” and add a line “Contingency - $34,175.” This would eliminate the presupposition that this amount would automatically go to grants and could be used to cover increased expenses in other expense categories. Mr. Stearns called for further discussion. Mr. Stearns called for a vote on Mr. Monger’s motion to amend and the motion carried. Mr. Monger called for the question on Mr. Martin’s twice amended motion to approve the FY’04 Budget and the motion carried.
VIII. Old Business
A. White Cliffs Float Trip on Upper Missouri, Sept. 2004
Mr. Stearns referred to earlier discussion regarding the possibility of a float trip on the Upper Missouri through the White Cliffs. Mr. Blackwood explained that potential dates were presented earlier without much success at identifying a convenient date for the majority. He said now, based on the guide’s availability and that of the majority of commissioners, the trip was being offered on any two days in September, beginning Sept. 14. A minimum of 12 people was needed and the cost was $200/day. Mr. Stearns asked for a show of hands of those interested and only two raised their hands; therefore, the proposal was dropped.
B. Corps of Discovery II Update
Mr. Blackwood explained that all of the Montana dates and locations were available on the Commission’s website under “Montana Events.” A new DVD and video had been distributed recently to RBCs, Tribes and Commissioners and he offered copies to other interested parties. Mr. Blackwood reported on the programming workshop for Corps II held April 7 in Billings, where Pat Jones showed a Powerpoint presentation. Mr. Blackwood offered to contact her to obtain a copy for distribution to local communities. Peggy Bourne also videotaped the workshop and that tape could be borrowed for viewing. The MTRI Interagency Group has developed a partner program to assist local communities. Carol McBryant, logistics coordinator for Corps II, emailed Mr. Blackwood to say she planned to conduct the remainder of Montana’s on-site inspections July 13-22. He still had no information on when they would be coordinating plans for Corps II with Indian Tribes. Dyani Bingham reported that she was working with Dick Basch to set a meeting date to bring everyone together. Steve Adams has replaced Gerard Baker as the Corps II superintendent and will assume his duties in early July.
E. Commissioner’s Terms Ending October 1, 2004
Three commissioner’s terms were ending as of October 1, 2004; Tootie Rasmussen, Hal Stearns and Wyman McDonald. Mr. Blackwood stated the policy had been to write a letter to the Governor expressing a desire to be reappointed. Ms. Rasmussen said she had already sent her letter requesting reappointment and Mr. Blackwood requested a copy of her correspondence. Mr. Stearns and Mr. McDonald expressed interest in being reappointed.
IX. New Business
A. Future Meeting Dates & Locations
Mr. Stearns reported that the next meeting was scheduled for October 15 in the Polson area. Mr. McDonald suggested meeting Thursday afternoon and Friday morning at the Salish-Kootenai College. This would allow time on Thursday late afternoon for a possible tour of the People’s Center. The College would not charge for use of the meeting room. Mr. McDonald provided staff with contact information for College. Mr. Blackwood offered to work with Mr. McDonald to schedule a Thursday evening activity. Mr. McDonald said the room rate at the KwaTaqNuk would be about $35/night and noted the restriction for state personnel staying there was still in place.
The February 2005 meeting was set for the 8th in Helena, and because this will be a Legislative year, Mr. Stearns suggested planning some type of meeting or gathering with key legislators. Mr. Blackwood suggested scheduling it on the evening of Feb. 7. Mr. Stearns asked Mr. Olsen if it would be possible to display the miniature of Eugene Daub’s artwork that evening. Mr. Olsen explained that the Society planned to hold a Legislative Open House in early January and also planned a Gallery Opening of L&C Artwork in January. He suggested planning a separate reception after their Open House in the Society’s Lobby and suggested getting the event on the Legislative Calendar.
Ms. Rasmussen asked about scheduling meetings past the Feb. 2005 date and Mr. Stearns said the Commission had discussed holding the June 2005 meeting in conjunction with the Explore! the Big Sky signature event.
X. Public Input
Mr. Stearns invited public input from the audience. Dyani Bingham offered to work with the People’s Center on a Thursday evening activity.
Mr. Blackwood announced that the Fly Fishers’ Federation in Livingston would be offering free tickets to their museum to Talent Showcase attendees. The Commission granted funds to the Fly Fishers’ for a L&C-oriented display, but noted it might not be completed.
Terri Purcell announced that the Dept. of Interior Appropriations House Committee for FY’05 just voted 241-185 to increase the funding for national humanities and arts, which is where the National Park Service received some of their funding.
Ron Clark asked the Commission to remove the outdated and incorrect information from their web site. Mr. Blackwood asked Mr. Clark to provide some specifics.
People interested in attending the Calamity Jane Dinner Theater were directed to the motel’s registration desk to purchase tickets.
VIII. Old Business
D. Nominating Committee Report & Election of Officers
Mr. Lepley, chair of the Nominating Committee, presented the committee’s recommendation to nominate Homer Staves as chair, and Darrell Martin as vide-chair for the coming year. Mr. Stearns called for nominations from the floor. Mr. Olsen moved to close the nominations. Betty Stone seconded and the motion carried. Mr. Olsen moved approval of Mr. Staves as chair and Mr. Martin as vice-chair. Betsy Baumgart seconded and the motion carried.
The meeting adjourned at 3:15 p.m.
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